Angebote zu "Iphone" (7 Treffer)

Kategorien

Shops

Branding in Politics
25,90 CHF *
zzgl. 3,50 CHF Versand

Seminar paper from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, printed single-sided, grade: 1,0, University of Applied Sciences Neu-Ulm , language: English, abstract: Experts agree that Obama¿s election victory is largely due to a unique and innovative election campaign which managed to convince voters. The huge efforts to raise funds to cover the costs and the extensive and comprehensive use of social media are considered the main innovations Obama introduced into his campaign. (Qualman, 2009, p. 64; Waters & Lester, 2010, p. 241; Harfoush, 2009, pp. VIII) They agree on the fact, that 'Obama' can be considered a powerful brand: 'Brand Obama is a real marketing phe-nomenon. He¿s not only making politics cool, he¿s outpacing Google and iPhone, the icon brands of this century', states David Jones, CEO of one of the world¿s biggest advertising agencies. (Euro RSCG Brand Momentum Study, 2008)The target of this paper is to analyze from a marketing point of view the mechanisms which helped Barack Obama turn the game around - against initial odds. For this purpose, we will first of all deal with the theoretical bases of brand management. We will examine in detail the characteristic features of a brand in order to answer the question as to what extent the comparison of President Obama to a brand is justified. The subse-quent analysis of the functions of a brand has the purpose to explain in what way brands are capable of increasing a product's (or person's) perceived value to the customer (or voter).

Anbieter: Orell Fuessli CH
Stand: 22.10.2020
Zum Angebot
Jarverbaum, D: Gott der Allmächtige
14,90 CHF *
zzgl. 3,50 CHF Versand

Gott bricht sein Schweigen – die Autobiografie, die alles erzählt Von der Erschaffung der Welt bis zur Einführung des iPhone 4 hat Gott bei den wichtigsten Ereignissen unserer – und aller – Zeiten die entscheidende Rolle im Hintergrund gespielt. Nun, da er im Zuge der geplanten Lancierung von Universum 2.0 im Jahr 2012 im Begriff ist, die Welt zu vernichten, hat sich der Allmächtige entschlossen, seine Memoiren vorzulegen. Er lässt seine Leistungen und Erfolge Revue passieren, korrigiert einige Missverständnisse und präsentiert seine Gedanken, Rechtfertigungen und Entschuldigungen zu Themen, die vom Nahen Osten bis zur Problematik von Schulgebeten reichen. Wir dürfen mit wahren Offenbarungen rechnen – Barack Obama etwa, als »falscher Messias« gescholten, war von Gott durchaus für diese Position vorgesehen, auch wenn es derzeit eher nach einem Messias für eine Amtszeit aussieht …

Anbieter: Orell Fuessli CH
Stand: 22.10.2020
Zum Angebot
New Leadership Ethos
37,90 CHF *
ggf. zzgl. Versand

A prolific writer, a passionate speaker, and a developer of a novel iPhone/iPad App for leaders, management consultants and HR professionals, Marc van der Erve offers a new theoretical and practical framework of thinking and acting for leaders in the third millennium. In his slideshow and book, A New Leadership Ethos - The Ability to Predict, Marc van der Erve explains that, as a result of a newfound way to predict the course of developments, the responsibility and type of leaders will become much more inspired by the developmental needs of organizations and nations. Relying on a new theory of organization, he successfully predicted the election of Barack Obama as US President nine months in advance as well as the course of developments in Apple, Toyota, General Motors, General Electric and other companies often several years before they unfolded. Marc van der Erve explores a highly practical approach which is supported by iEmzine, a new iPad App. This approach is an integral part of

Anbieter: Orell Fuessli CH
Stand: 22.10.2020
Zum Angebot
Branding in Politics
16,50 € *
zzgl. 3,00 € Versand

Seminar paper from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, printed single-sided, grade: 1,0, University of Applied Sciences Neu-Ulm , language: English, abstract: Experts agree that Obama¿s election victory is largely due to a unique and innovative election campaign which managed to convince voters. The huge efforts to raise funds to cover the costs and the extensive and comprehensive use of social media are considered the main innovations Obama introduced into his campaign. (Qualman, 2009, p. 64; Waters & Lester, 2010, p. 241; Harfoush, 2009, pp. VIII) They agree on the fact, that 'Obama' can be considered a powerful brand: 'Brand Obama is a real marketing phe-nomenon. He¿s not only making politics cool, he¿s outpacing Google and iPhone, the icon brands of this century', states David Jones, CEO of one of the world¿s biggest advertising agencies. (Euro RSCG Brand Momentum Study, 2008)The target of this paper is to analyze from a marketing point of view the mechanisms which helped Barack Obama turn the game around - against initial odds. For this purpose, we will first of all deal with the theoretical bases of brand management. We will examine in detail the characteristic features of a brand in order to answer the question as to what extent the comparison of President Obama to a brand is justified. The subse-quent analysis of the functions of a brand has the purpose to explain in what way brands are capable of increasing a product's (or person's) perceived value to the customer (or voter).

Anbieter: Thalia AT
Stand: 22.10.2020
Zum Angebot
Jarverbaum, D: Gott der Allmächtige
10,30 € *
zzgl. 3,00 € Versand

Gott bricht sein Schweigen – die Autobiografie, die alles erzählt Von der Erschaffung der Welt bis zur Einführung des iPhone 4 hat Gott bei den wichtigsten Ereignissen unserer – und aller – Zeiten die entscheidende Rolle im Hintergrund gespielt. Nun, da er im Zuge der geplanten Lancierung von Universum 2.0 im Jahr 2012 im Begriff ist, die Welt zu vernichten, hat sich der Allmächtige entschlossen, seine Memoiren vorzulegen. Er lässt seine Leistungen und Erfolge Revue passieren, korrigiert einige Missverständnisse und präsentiert seine Gedanken, Rechtfertigungen und Entschuldigungen zu Themen, die vom Nahen Osten bis zur Problematik von Schulgebeten reichen. Wir dürfen mit wahren Offenbarungen rechnen – Barack Obama etwa, als »falscher Messias« gescholten, war von Gott durchaus für diese Position vorgesehen, auch wenn es derzeit eher nach einem Messias für eine Amtszeit aussieht …

Anbieter: Thalia AT
Stand: 22.10.2020
Zum Angebot
New Leadership Ethos
31,99 € *
ggf. zzgl. Versand

A prolific writer, a passionate speaker, and a developer of a novel iPhone/iPad App for leaders, management consultants and HR professionals, Marc van der Erve offers a new theoretical and practical framework of thinking and acting for leaders in the third millennium. In his slideshow and book, A New Leadership Ethos - The Ability to Predict, Marc van der Erve explains that, as a result of a newfound way to predict the course of developments, the responsibility and type of leaders will become much more inspired by the developmental needs of organizations and nations. Relying on a new theory of organization, he successfully predicted the election of Barack Obama as US President nine months in advance as well as the course of developments in Apple, Toyota, General Motors, General Electric and other companies often several years before they unfolded. Marc van der Erve explores a highly practical approach which is supported by iEmzine, a new iPad App. This approach is an integral part of

Anbieter: Thalia AT
Stand: 22.10.2020
Zum Angebot